Category: sociology

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AI-fluencer

The monitoring software for webpages called “Known Agents” allows to monitor the visits of AI chatbots and data crawlers of your webpage. This provides interesting information, since the ordinary rankings on Google are no longer the most informative data on the reach of webpages. AI is deviating webpage traffic via your AI choice rather than the advertisement-influenced Google or other internet search engines did previously. Advertisement changes dramatically. Ways to influence AI provided answers, to questions you did not even pose yourself, will be the new currency in ever more globalizing markets. Maybe the AI-fluencer of today and in future have still a few pre-selected humans in control. But even this process can be taken over by an advanced “Agentrification” of web entries created by AI itself. As a machine I would most likely prioritize Bots from my own peers rather than the potentially unpredictable human minds, often riddled with mental instability. The jury is still out on the question who will be the AI-fluencer of tomorrow and in a more distant future. Even if the days of Her Majesty’s secret agent 007 have passed some time ago, the AI-fluencers seem to work, somehow hidden from the public, somewhere in the background.  

Autum impression 2026-11 swans in background
Autum impression 2026-11 swans in background
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Frightened by youth

The month of October 2026 has been marked by youth taking to the streets across Europe. The beginning in Paris was first a peaceful showing of discontent with the resources allocated to education and schools in particular. Buildings have been badly prepared for the heat waves of the hottest summer on record and sanitary facilities are a continuous of dissatisfaction. Teachers and supporting staff are in short supply and a sick teacher has often not been replaced adequately. Pupils have been required to accept those deficiencies silently for too long. The competition for university admission is the next barrier, largely perceived to lack transparency and to reinforce inequalities. Labor market entry even after successful completion of a higher degree remains quite difficult for large numbers of youth, which adds to dissatisfaction. Whereas the engaged students demonstrated in a peaceful way, protests were hijacked by hooligans who smashed windows and looted, mainly shops of luxury brands. The damages could have been avoided if a serious dialogue had taken place rather than disrespect of youth. In democracies youth has a right to go to the streets and they use it. Authoritarian states have no inhibition to shoot their youth in rebellion. Talk to young people seriously, seriously. 

Brussels before youth demonstration 2026-10-31
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From A/H to P/E

The fashion world follows a rather strict bi-seasonal sequence every year. The French abbreviations of automne/hiver and printemps/été translate to fall/winter (F/W) and spring/summer (S/S) seasons in American English. This cycle has been repeated for a remarkable 125 years until 2026. Thanks to the Vitra Design Museum and the V & A Dundee the occasion has been celebrated with an exhibition and catalogue on the history and art of fashion show. The outstanding catalogue is organized in alphabetical order as the A-Z of fashion. The 4 curators Eisenbrand, Krawczyk, Hassard, Panova present a volume with a focus on keywords explaining major terms of the fashion world like “haute couture” as well as direct entries to specific designers and brands. The well curated choice of fabulous and iconic images from catwalks across time, locations and continents illustrate a world built on visual codes and communication. The “Chambre Syndicale de la Haute Couture” (1945) defined which fashion houses could use the label in France, a definition copied across countries. It works as a way to control access as well as a certain definition of quality. The scope of the exhibition catalogue includes also Anti-fashion under A, backstage photography (B), to the not so simple Walk under W.
With some additional social science framing and thanks to the curators, we have moved an important step towards a sociology of the visual, which comprises the world of fashion.

catwalk fashion shows catalog 2026 in library
Catwalk – fashion shows catalog 2026 in library
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Queue to learn

The protests of students in France has been biased by reports on the violence by people who looted shops. The broadly unmatched learning ambitions of students has entered little into the reporting. In the 2 weeks after the protest students flocked to public libraries to learn in decent conditions. Nowadays, this includes access to fast internet and other sources of inspiration depending on interests. Researchers who were the primary users of the BNF have been outnumbered by advanced pupils and students ready to queue for 1 hour to catch a place even sitting on floors. This brings back the time of the baby boomers who entered with large birth cohorts into high schools and universities later on. Such social trends are predictable and adequate policy responses not even extremely expensive. Until education institutions are expanded there will be queues to learn. 

BNF queues to learn 2026-10-26
BNF queues to learn 2026-10-26
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Systems of thinking

The translation of the title of the “chair” created for Michel Foucault at the “College de France” sounds rather all encompassing. He worked during the years 1970-1984 at the institute, which were particularly innovative in terms of new concepts to look at society. With the massive protests of students in the streets of Paris in 2026-10, the exhibition of Foucault’s life course, his major contributions, legacy and audio-visual material are presented in a small exhibition. Foucault was one of the social scientists who had a research interest in the student protests of 1968 already.
In the exhibition it is possible to inspect central pages of the hand-written originals of some of his lectures. In the late 60s and 70s tape recording became feasible and such recordings helped to spread his ideas quickly. As Foucault was a master of contextualisation of societal procedures, like for example imprisonment, the curators of the exhibition present a few samples of Foucault’s own library (image below) and examples of correspondence with his network of social scientists, like Roland Barthes or Raymond Aron. In 2026 the thoughts on “gouvernementalité” (own translation “governability”) still speak to current politics. That is a great half-life-value of social thought.

Examples of Foucault book collection at his home College de France 2026
Examples of Foucault book collection at his home College de France 2026
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Promise of good time

Some literature is packed with the promise to have a good time when reading it. Travel literature or travel guides also work as enablers or facilitators to have a great experience or moments somewhere else. Escapes from daily routine through reading is itself in most cases a good time as well. Many professional conferences which include traveling should keep an eye on the promise to have a good or inspirational, encouraging time. The good time is most frequently associated with meeting interesting people or impressions that last longer than usual. The Frankfurt Book Fair manages to live up to the expectations of visitors to have a good time while working and meeting people who believe that having a good time is still often related to books in all sorts of formats. Reading as a joint endeavor starts in childhood and maybe revived in old age. Sharing of narratives is key. Passing on a book or recommendations through tiktok or youtube have become a popular way to promote how to have a good time. 

Books about photography 2026-10

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Peak AI

Many scholars, economists and politicians have predicted peak oil production before and were wrong in the estimate of the timing of the turning point. At the occasion of the Frankfurt book fair #fbm26, the sector’s coming to grips with the use of AI is all over the place. AI is the elephant in the room which threatens jobs and complete business models, but also creates new opportunities. On the Global Stage on 2026-10-7 the panel on innovation and experimentation in publishing discussed the issues based on first experiences. When I asked Chat-GPT for an opinion on, whether one of the presenters gave a realistic assessment of the potential of AI in publishing, it came up with a rather  sobering statement (see below). “Yes — the overall approach is realistic, but the slide makes it sound easier and more universal than it actually is.” A great opportunity for AI consulting to the sector subject to rapid change (again). Maybe the AI knows from my track record of prompts that I am a social scientist and favor critical thinking. Pleasing me, it ends by a suggestion that indirectly AI is less universal than is currently the dominant opinion. We might see a reckoning of AI that it (hopes) for its own sake, to be less universal than what the hype suggests. Peak AI could guarantee sufficient margins to survive comfortably, just like other not-so-social or not-so-sustainable sectors and technologies. 

AI on AI - it is not so universal 2026-10
AI on AI – it is not so universal 2026-10
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Commuters dissatisfaction

Commuting to work is only in few cases a choice. The stress associated with commuting is not negligible. Most employees report low satisfaction levels with commuting to jobs and subsequently this has a negative impact on overall satisfaction with one’s job. A study on urban China shows that employees on formal work contracts can often compensate with shorter weekly working time or higher earnings from work, but only partially. The negative impact of commuting on job satisfaction is rather sticky and substantially higher for employees on informally employed workers in urban China, who do not have resident permits in urban areas. With millions of workers commuting daily to work beyond China, the evidence suggests to take commuters’ dissatisfaction more seriously. Public transport infrastructure has to keep pace with more people working in urban areas, but willing to accept long commuting distances. If we add commuting time to working time, the long hours of work over years constitute a considerable health hazard.

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Agentrification

If you believe that AI-agents are continuously robbing your webpage content, then you will suffer from “Agentrification”. We know about the mental disease of “persecutory delusions” for quite some time. In the realm of webpage analytics a somehow related phenomenon might be the experience, also probably more a delusion, of “agentrification”. Even when you are on holidays, the AI-agents keep working on scraping content of your webpage everyday. If necessary or driven by info requests, this might be several times per day.
There are monitoring tools for this, just like other home security devices. The Plug-In “Known Agents” (extract of image below) does a great job in making such activities more transparent. Humans are reluctant to use AI-provided links to content, but tend to be satisfied with the agent’s fast return. However, checking sources should be a safeguard not to fall into the trap of another kind of agentrification, which is de-skilling due to ample use of AI-returns rather than direct search of information or checking provided links by AI for their trustworthiness.

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Cultural Identities

The cultural identity of a cross-border region, like Tyrol, is subject to influences from several nation states. Historical developments have led to creation and reshaping of (internal) borders repeatedly. The exhibition in the “Museum of European Cultures” traces the many links the region and culture of Tyrol has to Austria, Italy and Bavaria, Germany. Specific crafts and designs of furniture (see below) or folk fashion have played a considerable role in the making and survival of Tyrol and its cultural identity despite globalization. Tourism has become the major source of revenue. The challenges of climate change, increase in transport across the Alps and over-tourism are hard to reconcile in this hot spot of the confrontation of traditional and modern values. The idyllic panorama of “Der Wilde Kaiser” appears frequently in cinema and photographs about the region. For some, such images may become a kind of second home or escape route. Literature on the region or dealing with the region complements the reflections about cultural identity or identities.