Poster Design

The effective use of posters in visual communication is a specific craft. Artists have been associated with poster design for more than a century. Cinemas continue this practice. For each movie produced there is an announcement posted in print or digital form. In combination with the Berlinale 2024 film festival the Kunstbibliothek in Berlin shows milestones of the history of movies and their representations in form of posters. Besides the historical approach there are many hints how to interpret the design language of posters throughout the 20th century. The encouragement to try to produce one yourself not only reserved to children is an additional activating feature of the exhibition (Link here). Cats and dogs will always catch attention and the playful approach chosen might be a start into a graphic design interest. Overall the exhibition offers a low threshold entry into the world of art and design. Instagramable image on posters evolved into short preview clips, just like instagram paved the way to tiktok video clips. In retrospect posters also provide shortcuts for our memories to recall whole movies that have accompanied us growing up and growing older.