Given then Chosen

Family is first given and only later in life family becomes a matter of choice. This is a rather sequential perspective on family matters. A lot of ethnological as well as sociological research shows that the shadow of the given family can reach long into an individual’s later life. It is essential to be or become aware of the mutability of what constitutes a family. The ethnological variability across the globe of the norms and legislation that govern families is amazingly broad. The interference of religious beliefs and practices have always attempted to gain access to the nucleus of family life as an attempt to influence the “given part” of family. It is a much more complex issue to understand and research the “chosen part” of partnership trajectories in a broader sense. The social background und upbringing in a broad sense have a lasting impact on most people. However, there are enormous degrees of freedom to later on choose your friends, family or families. Societies across continents have chosen and invented particular rites of transitions between families and how to bridge networks. It is amazing that we tend to devote so little thought to this nucleus of our societies. 

Pictures at an exhibition

The playlist on Spotify, which accompanies the exhibition, is an interesting extension of the unforgettable artists into today and tomorrow. You may be inclined to share your opinion in the way Maria Iskariot does it in “Dat find ik lekker” or more like Sophie Straat in “Dansen met de dood”. Anyway, women artists are coming front stage and this is great news despite all the backlashes we, unfortunately, witness in the 2020s. The curator of the playlist Murielle Scherre has managed to take us, a bit like the exuberant Modest Mussorgsky in his “Pictures at an exhibition”, beyond the marvelous exhibition rooms to a broad exploration of contemporary women artists’ world of imagination in music, visuals and songs. A great intergenerational accomplishment. 

Screenshot

Forgotten but Unforgettable

Many women painters and artists who worked during the 17th and first half of the 18th century have been forgotten until recently. The galleries of the time and many years later gave little attention to the women artists of that time. Most of them were relegated to be of minor importance in the course of art history. The exhibition of the Museum of the Fine Arts Ghent in Belgium has accomplished to rectify this place of women painters in art history. The fine pieces of art, ranging from painting to sculptures, were frequently signed by men, probably to achieve higher market values and become visible in the public sphere at all at their time.
The exhibition is a kind of a revelation of how difficult it was for women to move from an “object of art” to be the subject painting including painting themselves. This also dealt with the view or regard of others towards women. Additionally, the exhibition features a section on “Social Expectations”, which deals with the expectations of the Flemish and Dutch societies towards women. Family values, marriage, wealth and social status were of utmost importance.
These women painters were forgotten far too long, but have staged their comeback as “Unforgettable” in the 21st century.
(Image: “Pictura at an exhibition” taken in the MSK Ghent 2026-4)

Individualism and beyond

For many social and political scientists it is interesting to look into the origins of our present day individualism. In a permanent drive to learn more about ourselves, millions of persons on social media try to visualize primarily themselves in different roles and life situations. Saint Augustine was the first philosopher who exposed his own personality and past choices of pleasures on earth in a journal like fashion named “Confessions”. Isn’t this what every person is somehow doing on facebook, tiktok or instagram? Thousands of entries deal with persons succumbing to earthly pleasures. Saint Augustine writes about his own very personal experiences and this invention of “the individual path” to philosophical, spiritual, religious ideas and convictions makes him a milestone in the history of ideas.
Maybe the original version of the text is further advanced than the Christian AI chatbot that has recently been released, because Saint Augustine proposes in the last paragraph of the Confessions 3 questions and finally 2 sentences to close his journey into his philosophical and religious mind.
(Image: Saint Augustin & Saint Monique, by Jean Boedts on Confessions Book 9, Ch. 10 on his mother dying, Church Saint Augustin, Brussels Altitude 100)

Learning through Confessions

In the original text of the Confessions by Saint Augustine there is an interesting testimony to his personal learning style. He hated learning Ancient Greek as child, apparently mainly due to the strict teaching style, which obliged him to learn Greek and punishment for being less interested as a child (Book 1 Chapter 13). However, he explains the predilection for Latin in language and grammar in later childhood and adolescence through the encouraging teaching style. Saint Augustine has reflected on his own learning style, put it in words in order to answer primarily to himself on what made him learn. The rhetoric style, which he applied rather consistently throughout his confessions, is build around the continuous questioning of his own past behavior and convictions. This is a kind of internalised conversation, which in the Greek tradition, was centered around dialogues with other persons as in the Socratic dialogues. The questions beyond the rhetoric style are also the beginning of a learning process even if the outcome might be open and in modern times a lot of new answers have been contributed through scientific methods and continuous discourse. Multilingualism was already a practice more than 2000 years ago for the young Augustine of Hippo.

Writing to yourself

Over more than 2000 years, humans have written in various forms about and to themselves. The “Meditations” by Marcus Aurelius are one of the earliest and finest example of this tradition. Originally, the intention was to write something we call “journaling” today. Out of a motivation to understand yourself, others, your relationship with others and society’s evolution, Marc Aurel drafted in Ancient Greek (a kind of elite or secret code for his Latin-speaking contemporaries) originally with no intention to address larger audiences. The French translations and publications in 2026 still use as title for the Meditations “Pensées pour moi-même” (Τὰ εἰς ἑαυτόν). The kind of “inner dialogue”, or dialogue with yourself as a literary form, has become a philosophical tradition.
Roger-Pol Droit (2008) ascribes a similar literary style in his introduction to the “Confessions” by Saint Augustine in a recent French edition. In moving from a culture of oral traditions to a reading and writing tradition in Europe, the style of reflections about oneself and others shifts more and more to the printed formats. Originally reserved to some happy few, modern techniques of contemporaneous recording of sound and video enlarge the possibilities of input through transcriptions, editing, storage as well as analysis of own input.
The possibilities for a democratization of reflections of our own experiences have increased, and yet, AI might jump in very quickly to some already pre-established truths about ourselves in analyzing this data, which might be hard to fend off.

Metamorphosis

In the antique writings of Ovid “Metamorphosis” there is an extensive description and mystery about the metamorphosis of several characters. The narrative about various forms of metamorphosis has influenced our perception of change as having a mystic component. The arts before the enlightenment have drawn lots of sceneries of metamorphoses across the centuries. Maybe in form of sculpture this narrative has continued to be present even into the 20th century. The exhibition at the Rijksmuseum in Amsterdam and the essays in the catalog testify to this long shadow of Ovid’s original narrative. No need to mention Kafka as another adept of “Verwandlung” or Rodin, who reveals persons as semi-detached from stone. Wood and the return to ashes shows us the come and go of metamorphosis of human beings. Imagining mankind as a sequence of metamorphoses is a metaphysical as well as sociological perspective of our presence on our planet. (Image: Daphne transformed into a Laurel tree, Bernard Salomon, 1557). 

Mind mapping

The exhibition in Paris on “Cartes imaginaires” at the BNF regroups treasures of maps across centuries in an interesting way. The technique of putting together elements in a map has been developed and refined over long time spans. Map are mostly in our minds as  depictions of geographical details allowing a broader overview amidst lots of detail. The mind mapping of today as a managerial or pedagogical tool is not much different even if AI might make is believe that it is a modern tool. The exhibit of “The island of Marriage” (image below BNF, “Cartes imaginaires”) in the middle of lots of distractions and potential distractions has a particular charm to it as it tells many tales and storylines for writing lives and novels. Our own lives or the depiction of life courses might be represented in a single map, maybe even comparable to a sequence analysis of events. The history and potential of maps and lives as mind maps is going to accompany us for quite some time as it already did for centuries. 

Learn from failures

It is easier said than done. Acknowledge a failure and most people will probably pretend to know better already. Don’t worry. This is not the case. Many of the best “learnings” have come from learnings from failures, be they own mistakes or of other persons, organizations or institutions. If you really want to learn from a person, try to get honest take home messages from their “best” failures. Marc Aurel has proposed this in his writings on governance and, prior to him, Aristotle compared Greek constitutions to derive the most adequate, or the best of the many failures to achieve democracy. This is a perspective if you aim to improve on the achievements of current or past actors. Incumbents can only tell you about how they got where they are currently, not about any likelihood of future occasions. Hence, current failures are a very valid source for learning.

Master AI

In 2025 the exhibition “Cartooning for Peace” at the BNF in Paris had already an exhibit authored by Stellina Chen from Taiwan, which summarized the evolution and projected the consequences of an all encompassing AI revolution (Image below taken at exhibition 2025 BNF). Currently we exercise ourselves in using various forms of AI or learn how to program them ourselves. It is our aim to master the new technology so it becomes a helpful tool. However, there are already many instances where it is no longer us mastering AI, but the AI has turned around the table and has started to master us. The applications of AI have entered our work tasks, tries and frequently succeeds in improvements of our routines and processes.
In private life a similar revolution is happening, when AI offers advice, which is hard not to follow and very convincing most of the time. Since getting involved in a conversion with AI tests your logic and debating competences, we find ourselves more and more in situations where AI is telling us what to do in the best of a convincing manner. After centuries of humanity to find freedom from oppression and the freedom to what we want ourselves, we seem to be ready to hand over control to AI. We are just like toddlers in this respect, willing or obliged to follow our master.

Dementia Prevention

The United Nations reports on countries’ activities like dementia prevention plans. Focus is on the medical sociological analysis in which dementia is not only determined by a person’s individual life course, but it is also a society-level issue. Looking at dementia prevalence and incidence over time as well as major known risk factors, Mukadam et al. (2024) conclude that low education level, smoking, obesity, hypertension and diabetes all contribute substantially to the risk of dementia. The trick with education is simple. If you start on a dementia trajectory from a high level of education, it will take longer until you are fully dependent on other persons. For the other causes there intrinsic or genetic components, but a large share of dementia risks can be reduced through behavioral changes early in life. My all time and all ages favorite is walk whenever and as long as you can.

Polychrome tree

Maybe it is just a matter of taste whether you prefer a tree polychrome i. e. in full colors in spring or more monochrome during winter in almost black against a white background. Others might argue that it is not a singular version or time of the tree’s growth cycle, but the steady change. In any case the same tree never looks the same before and after rain. The only certainty is “the times are a changing”, so do our preferences. They are changing as well from time to time. Few persons have similar preferences over the life course and business, marketing and societal changes drive such changes. Often we hardly notice them. Trees are a perfect point of reference to check your personal preferences. Our smartphones track our preferences just by analyzing frequencies of photos taken over months or years. They have a very differentiated polychrome view of us. The reasons to take ugly pictures might confuse the AI-assisted exploitation of our polychrome or monochrome preferences. 

Tree as sculpture

Nature has lots of treasures to offer. A tree is just a splendid sculpture if we take the time to look at them. Over years, decades, sometimes even centuries, a sophisticated sculpture arises due to the imprints of sun, wind and rain over time. There are so many trees around us if we take care of them a little bit better . The simple appreciation of nature’s beauty can be the start of a longer journey. Many people remember a specific tree (Lindenbaum) that had some importance during their childhood or adolescence. Some even choose a tree to be buried nearby. Our life course reflects the growing of a tree. In some cultures you are considered an accomplished human being only if you have planted a tree. Examples of a miniature version of a tree are bonsai trees from the Japanese tradition. The real treasures of life might be just in your neighborhood.

Bob the AI-enhanced builder

Most kids today and GenZ youth have come across the TV-series “Bob the builder”. Baby boomer parents have been worried about the work ethos which might be the hidden agenda of the videos. In 2026 we can now draft a new episode called “Bob the AI-builder”. Many episodes could be re-written when Bob and his team have access and get training with AI toolboxes. The study published by ActivTrak (2026-3-11) reports that companies make on average use of 7+ different AI-tools, up from 2 in 2023. This constitutes a hint that complexity at work is increasing as each tool has to be managed and the boundaries of its use need to be respected. As most search engines offer an AI-short cut to search it is not surprising that now 80% of the workforce use some form of AI in 2026. The productivity increases in quantitative terms as more output can be achieved in the same time or slightly shorter work days. However, workload is moved even more to weekends now.
The upcoming challenge through AI-tools is the reduced “the AI users’ focus time”, which suffered 9% compared to non-users. For Bob the AI-enhanced builder this means “AI is being used as an additional productivity layer, not a substitute for existing work”. The overall workload is not reduced by AI. The intensity of work increased between 2023-2025.
There is still a puzzle in the data. Multitasking (+12%) and collaboration (+34%) both increased, but the duration of an average focused session and focus efficiency dropped. The challenges for employees increase. Handling simultaneous processes and keeping an open mind to collaboration are key competences for Bob the AI-enhanced builder.
(Image: LEGO-shop in Paris 2026-2)

Trust or not to trust

that is the question. The social science research on trust, distrust or corruption is expanding rapidly. As in some other fields of research the increase in research itself becomes an issue of trust in science as the uncontrolled use of AI has produced an inflation of pseudo-scientific papers as well (Link). However, the finding by Spadaro et al. (2020) that interpersonal trust (trusting beliefs and behavior) is influenced by a general feeling of security as well as trust in institutions is supported by experimental and interview-based research.
There are still many challenges to the research in this field. The “feeling of security” has an overall component, but also several subcategories like the objective or subjective feeling of job security, which is dependent on national and collective systems of employment protection legislation. Economic security or security of a sufficient retirement income might be at times considered more important than (in-)security in cities or the countryside. Differences of the mechanisms by gender and age have to be studied in detail as well, which necessitates large data collections on the issues. Churches that used to be considered as trustworthy institutions or the police forces have been accused of abuses of the high trust placed in them in the last few years. These 2 examples demonstrate that trust itself is a dynamic issue with ups and downs over time, rarely constant over time. Game theoretical considerations add further to the view that trust might be used as a strategy just like economic power. (Image: Cathedrale de Meaux) 

1000+ entries

From time to time it is useful to review whether a project is still on track or has developed biases, which may run for some time without reviews. Just like the United Nations Strategic Development Goals (SDGs) have been set 1bout 10 years ago, I do scan my own publishing project whether I still cover the SDGs in a larger spread. The goals need monitoring and I shall redo my own review as well.
As the number of blog entries on a daily basis has reached 1000+ entries, a review becomes a bit of a statistical exercise. As a kind of anniversary reward, a publication of more collections beyond the AI-reader or the Paris Olympics 2024 reader should be fun. However, there is so much work with checking and updating links, that the e-book, pdf and epub publications have become a time-consuming effort.
The search function implemented on this digital publication format is so fast and powerful that I am myself delighted again and again about the digging up of previous entries, concepts and evidence retained.
Time is a treasure and a value in its own right. Test it!

Being On Time

“Being on time” has a different meaning,  depending on the society and culture you are living in. Of course, this tends to reinforce stereotypes and raises expectations about the punctuality, the respect of time as a means to effectively synchronize human behavior and its interaction with technology. Train or bus services are commonly referred to in this context. However, our interest here is with the wider margins or, statistically speaking, the normal or not so normal distribution around a specific point in time.
Colloquially we refer to these time periods as being late (more common) or as being early (less common). Add to this perspective that you may be very late (early) or too late (early) and we are going to really deal with the spice of life. Just think of the last instances when you were late, very late or too late.
The same rationale of a “statistical view of time” can inform the sociology of technology. Some innovations can come too early for society to be ready to deal with it, or they may come too late to save us from disaster.
Genetic engineering of human cells is an issue in this regard, both too early for wider applications, but too late for persons in need of curing a specific diagnosis. There is an additional social-psychological aspect to the cognitive process of being on time. It is the cognitive dissonance of what you expect from yourself or somebody else and the actual experience of not being on time which causes stress. Societal norms of being on time can contribute substantially as well to the overall mental load associated with time. Take it easy.  

Holistic public health

Based on case study in Queensland Australia, Boocock et al. (2026) propose the wider application of holistic public health laws. Due to effects of global warming the local burden of disease may rise due to larger scale floods and subsequent growth of for example mosquito populations that transmit infectious diseases. It will be necessary for societies to understand the processes behind the growth of mosquito populations and what can be done to prevent and protect oneself from the consequences. This is not only an environmental issue, but also an issue of continuous learning across all strata of society. Neighborhoods tend to suffer the same impact of chemicals used or the spreading of diseases like Dengue or malaria. The case study makes a convincing argument about the intrinsic relationship between the social and environmental processes at work. 

Time horizons

There is an interesting stream of research in psychology that investigates the future time perspective of individuals. There is a considerable variation across the life span (Katana et al. 2020) where older persons report shorter time perspectives in such studies. At the same time we know that older persons think more about and how to transmit to following generations. Additionally, there exists a less well understood link between shifts in future time perspectives and overall societal, demographic and biological life expectancy. Taken together this allows to discuss  time horizons more generally on the level of social development. In political science it is customary to assume the future time perspectives of politicians to be the next election unless there is ineligibility after repeated terms in office. If politicians start talking about a time horizon of 1000 years like the Nazi-regime in Germany than the time horizon is likely to be abused as an excuse for atrocities in the present or near future. Beware! (Image: Exhibit in « Deutscher Dom » Berlin on NS-State, 2026).

Exercise and neurons

The neurons in the brain have an active part even in training effects of physical exercise. Morgan Kindel et al. (2026) have accomplished a rigorous test that demonstrates the involvement of brain neurons when mice were exercising repeatedly. Training effects were larger if the neurons of brain cells were involved as well. The cell’s learning ability encodes the experience of exercise and is prepared for a repetition of the exercise. This is roughly what happened in their experiments in my own words. Runners might know the effect that running on track or treadmill uses up less calories than running cross-country where the brain is more challenged to avoid missteps or loss of orientation. However, the latter are different tasks whereas the former experiments demonstrate that the brain is involved in physical exercise even if we do not notice it. Exercise might spur brain plasticity just by doing it. Hence, just do it.  

Time in Leadership

We identified already the importance of monitoring in democracies. The same theoretical considerations hold for an analysis of leadership irrespective of the organizational context, be it a government, governmental organization, non-governmental organization, association or private enterprise. In democracies, it is in most cases a constitutional rule that leadership positions are limited in time and it is “best practice” to have clear rules about renewable terms of office as well.
In private enterprises this seems to be of lesser importance, but the issue deserves more close scrutiny, not only by shareholders in case of a shared ownership or stocks. A particular person in the leadership position might be a good match for a company at times of growth or scaling of a start-up, but the same leadership is less likely to be an equally good match for the period of eventual stagnation or shrinkage.
Therefore, as an alternative hypothesis it might be wise to adopt leadership rules similar to filling leadership positions with politicians. Fixed-term and 1 renewal could be worth testing at the leadership level (like in presidential republics, USA or France), even if this does not preclude close monitoring of leadership processes. As a starting point for empirical research, Vogel, Raes, Bruch (2022) offer a toolkit to assess organizational energy and leadership trajectories. Learning from democracies as well as democratic procedures might be a worthwhile leadership model to follow. (Image: ceiling painting in chateau  Vaux le Vicomte)

Time to prevent

If we take a medical life course perspective, we shall become aware that for each event there shall be a time to prevent it. From a scientific and socio-economic point of view, this is the crucial time to prevent failure of an organ, duration of an illness, death or an otherwise disruptive event. Taking our lung or liver as examples we intuitively know that there is a long time spell during which we have a chance to work on prevention. The monitoring of the early onset of disease is (Ge et al. 2026), potentially, a very cost-saving way as well in addition to avoid humans suffering later on in multiple ways. From a theoretical point of view it will be interesting to “think intervention as prevention” already, rather than the predominant way of intervention “post-hoc”, which means after the onset of disease. This implies a rather complete overhaul of medical research just as much as social research to guide policy makers interested in the “survival” of our social security systems as we know them currently in Europe. (Image is illustration in book on fairy tales: Beckmann in exhibition at Kunstbibliothek Berlin, 2026)

Time wasted

It is a rather narrow, mainly economically driven, view on time that time can be wasted. Maybe, it is just interpreted as the opposite of „carpe diemcarpe diem“ (make use of the day). In the immediate instance time might appear as not used in a productive manner, but with a longer time perspective in mind, wasted time might happen to have contributed substantially to a valuable outcome. The measurement of time can be done in a neutral fashion like using a digital or analog clockdigital or analog clock. Time wasted, however, is a judgement and attaches a value on a duration. In retrospect, or from a life review standpoint, wasted time may be subject to revision. How much of reading is wasted time? Some reading becomes relevant only at later times during the life course. Just keep wasting time this way. Sing songs like from Honahlei „Where has all the time gone“, there will be long term benefits. (Image: extract from Anna Dorothea Therbusch, Selbstbildnis, 1782, Gemäldegalerie Berlin)

Medical Life Course

The analyses of the life course have taken individuals as their starting point and linked their life courses to broader societal developments like periods of educational expansion, job growths or periods of high unemployment. Medical life course research has further dis-aggregated the life course of a person into, for example, the life course of human organs.
There is already an established line of research which collects and analyses lung function trajectories. The research starts even before your first “autonomous” breath and typically ends at death, although transplants become feasible. It is helpful to think of those measures lung function trajectories as a life course of lung health, because the air we breathe is subject to many social and environmental impacts. Some we are in control of (active smoking, less so with passive smoking), some others like inner city smog or pesticides inhaled in areas of agricultural production. Work environments play an important role in the life course of the lung as well. Global warming, particularly increases in summer heat, pose additional challenges on the overall aggregate level to lung health trajectories.
Inhale, exhale, … then force your breath out quickly, … keep breathing normally. That’s about the instruction for the “Forced Vital Capacity test”, which is a standard measure of your FVC just repeated over the life course. (Image: The healing of Tobit 1630, follower of Caravaggio and The finding of Sebastian 1649, Georges de la Tour, Gemäldegalerie Berlin)

Illness duration

The focus in medical analyses is primarily put on the diagnosis of illness. This is the best strategy, if the onset of an illness has a precise beginning and ending. In all processes, where either the beginning and/or the ending is less well-defined as precise point in time, the progression, as phase in or phase out of illness, is also of substantive interest. A duration analysis can inform about the potential presence of a co-morbidity in case, for example, an infection continues beyond the normally expected duration.
Financial pressures in the medical systems makes it necessary to release patients in a timely fashion. Therefore, has become more important to monitor patients even after release from hospital. Digital devices can support such a monitoring.
The study by Josi Levi and co-authors (2026) shows that smartphones or just the monitoring of the number of steps of patient offers a rather reliable indicator on the health status towards the end. The information that a patient has recovered to the normal level of activities as before the onset of the illness works quite well as indicator of recovery. A more precise measure of the duration of an illness is important for patients, care persons, the health system overall. The duration is one of the cost-intensive factors of any illness and it is surprising how little we know about the issue of time and duration in many health processes.

Time and power

Who commands our time? Who commands your time? Both macro- and micro-level analyses of power relationships related to time need to be investigated. Time policies are most obvious when it comes to regulations of working time, permissions of business hours or so-called bank holidays. On the micro or individual level, it is often the question of who spends more time on work, care and repair. Hourly wage rates have been claimed by economists to guide or decide societal time spent on one or the other activity. An extension of this rationale with an overriding objective of happiness might considerably change the impact of power relationships on time. Longer time perspectives on health shall also shift the view of how power impacts the time spent on various activities. Time sovereignty is a precious value in its own right.
The power play between employers and employees keeps shifting the balance, albeit the overall trend over the last 100 years has been towards a reduction of working time and increased time sovereignty of employees as a form of democratization of working life. This constitutes one form to share the benefits of productivity gains over decades as well. (Image clock on Berlin City Council building on labor day 2025).

 

Time reference

Times serves as a point of reference. We often refer to precise points in time, like dates 1st of May Labour Day, or a specific hour as a reference point. If we talk about 5 minutes before 12 o’clock, we convey a kind of urgency – before it is, presumably – too late. In the arts, particularly poetry, prose or drama, and even beyond the romantic period, the reference to seasons as “emotionally loaded” terms is widely used. Subsequently, there are many compositions in music, which make use of such references as programmatic titles. Through the reference to a specific duration, the scene appears to be set and the reader or listener prepared for a less surprising experience. You might even go full circle like in Vivaldi’s composition of “The 4 seasons”.
The writer, poet and Shakespeare translator Thomas Brasch (Link to publications) has written the poem “Der schöne 27. September” (1980) with an exact reference to a point in time, but reporting in 10 lines, what he didn’t do on that date (own translation).
“I didn’t read a newspaper.

I didn’t write a single line of text.
I didn’t set something in motion.”
(Extract from Thomas Brasch poem see above;
image below, Global stones project)

Time Concatenated

As a measure of the psychological and social pressure time may convey on people, it is useful to look into how time is concatenated. In a calendar we often make appointments in a form where time is concatenated in ever smaller time slots and condensed time sequences. The organisation of appointments into slots of 15 minutes, with or without a break in between, might be a dense schedule, but we have come to think in time as linked to dates, space and precise timing. We shall experience time as rushed or forcing us into concatenated sequences in our professional life more than in our private life. In IT we even integrate these separate columns into just a single column for computing efficiency. Our calendars allow to structure time in ever smaller sequences. We tend to organise our lives more and more according to these shorter concatenated time.

Multiple clocks

There is nothing more confusing that multiple clocks that are ticking away without being synchronized, which means, they ought to show the same time. A medical and social science perspective on multiple clocks, however, builds on the fact the different social processes run with different speed, i.e. multiple clocks are ticking in parallel but one may be more advanced than the other. The study of longevity has recently acknowledged that each human organ is aging at its own speed and if the time to failure is close for the liver, the time until problems of your heart might still be far off. Overall longevity is determined by the time to failure of a major organ, despite the fact that multiple clocks of organs are running in parallel.
The can be observed for social processes where, for example, the timing of unemployment or retirement might be dependent on a parallel process of a household dissolution causing a peak in stress. Overall life satisfaction, therefore, depends largely on multiple clocks that might be running in a synchronized or not-synchronized manner. Hence, we all live with multiple clocks ticking inside us and around us. The illusion is, to believe that time is just a single, unique measure.

Time as surprise

Sometimes, time comes as surprise. Time seems to run faster as we perceive it, or time might pass more slowly in actual terms than we perceive or think it does. What makes the difference? There is the objective measure of time with various types of clocks and watches versus the subjective or perceived lapse of time. The discrepancy between the two constitutes an interesting case for further study. Marketing strategies will try to make us believe that a specific kind of product will shorten or lengthen the difference between objective and subjective time. The entertainment industry works very hard on our perception of time relative to one or the other form of entertainment. The best result seems to be that objective time has been much longer than perceived time so that we “lost” our reference to time while being entertained. The so-called social media interaction is rather successful in this form of entertainment, infotainment or edutainment. The moments in life when time comes as a surprise might be great ones in our lives. Particular deviations between objective and subjective time make strong impressions on our memories, too.